Internship: Consumer Marketing Male Grooming
Job Description
In this role, you have the opportunity to be part of our global consumer marketing team from day 1. You will have many responsibilities by managing projects on your own. It will give you the opportunity to learn from and work with inspiring, ambitious people in different disciplines. You will get a good flavor of the consumer marketing world within Philips; delivering meaningful innovations to consumers every day.
You are responsible for
Supporting the upstream marketing team (responsible for proposition development from idea generation to product launch) in multiple areas, focused on improving the organization’s ability to deliver value propositions related to the hair clipping domain.
Topic areas include:
- Support for selected projects in Product Development including analysis on consumer and market data, and coordinating selected areas of the project
- Competitor Analysis to support key innovation projects for electric shaving products
- Supports work on Product Launch Plans (trade presentations, launch activation activities, online activity…)
- Support in the creation and follow up of value added promotions
A dedicated Marketing Team in the category of Male Grooming within Philips Health Tech, which consists of electric grooming products. Philips is a global leader in this category. The upstream marketing team (CMM) is responsible for full proposition development, starting with consumer insight generation, all the way to product development, market launch and life cycle management. In a very dynamic market with a multitude of projects, the team needs support to enable it to focus on the value creation aspect of the role. In order to facilitate this, support is needed to gain efficiencies in several areas of the key responsibilities of the CMM team.
- Currently studying towards your Bachelor or Master in one of the following fields: Marketing; Business Administration; Business Economics; Business Management; Industrial Design Engineering
- English fluently (verbal & written)
- Strong analytical skills
- Passion for Marketing
- Excellent knowledge of MS office
- Proactive and solution oriented
- Good communication skills: ability to inspire people and convey the messages in a convincing manner
- Solid interpersonal skills: ability to work with people of different seniority and backgrounds.
- Able to work in a complex international matrix organization. Hands-on mentality, good in managing projects.
- Location: Global HQ in Amsterdam
- Starting date: ASAP. No later than March 2018
- Duration: 6 /12 months.
- Suitable for thesis