Job Description
In this role, you have the opportunity to
Support the development and deployment of CRM (Customer Relationship Marketing) programs to enhance Philips’ direct contact with its consumers in the Benelux. You will also support by acquiring consumer generated content & insights (R&R = Ratings & Reviews)) on Philips Products.
You are responsible for
- Help plan & coordinate e-mail campaigns as part of the consumer engagement plan
- Using analysis and customer segmentation to improve both running and new CRM campaigns
- Help measure and track campaigns for R&R and CRM.
- Coordinate, plan and monitor campaigns within our Philips Testing Program
- Extra ad hoc activities in line with CRM and R&R
You will be part of a dynamic young digital marketing team, consisting of multiple experts on Performance, Digital Marketing, Analytics, E-Commerce, Search and Web. You will be based at our office in Eindhoven.
To succeed in this role, you should have the following skills and experience
- attending a University or University of Applied Sciences with a major in the area of Business Administration, Business Management, Communication or Marketing
- an experienced user of Microsoft Excel
- experience with copy-writing & content creation
- self-motivated, innovative, highly organized and attentive
- fluent in Dutch, both written and spoken
- excellent in English, both written and spoken
- Digital native, you know how to unlock the power of digital marketing
We offer you an opportunity to learn and grow in a dynamic digital marketing environment.
- This internship assignment is not suitable for thesis
- Duration: 5-6 months
- We prefer students to start either in January, but no later than February 1st 2018!
Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum.
To find out more about what it’s like working for Philips at a personal level, visit the Working at Philips page on our career website, where you can read stories from our employee blog. Once there, you can also learn about our recruitment process, or find answers to some of the frequently asked questions.
Required documents in order for us to continue with your application:
· • Resume
Please note that in order to be considered for an internship, you need to be registered as a student during the entire internship period. Formal documentation of which may be requested at any time. Students from outside the EU need to fill in an NUFFIC agreement, which needs to be signed by the student and the university.
Please note that the contents of our regular internship assignments are not suitable for professionals (and/or MBA students) with professional work experience.
If you recognize yourself in this profile and would like to take this challenge, we invite you to apply 17-12-2017 at the latest!
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