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Internship: Marketing Management Coffee (suitable for thesis)

Deadline: 07-03-2019 12:00:00

In this role you have the opportunity to

Grow your marketing skills and assist the coffee business in the Benelux, which is a vital business for Philips Benelux personal Health. You’re enabled to do this via meaningful consumer insights, help developing successful content driven marketing strategies and see through on proper execution. Furthermore, you’ll have the opportunity to learn how to establish partnership with sales and trade shopper marketing. Next, but not least, you’ll be able to work on projects with our key coffee brands Senseo, Philips espresso and Saeco espresso.  

You are responsible for

As Intern Marketing Management Coffee, you are working within the Coffee marketing team (4 FTE), that’s responsible for the Business management of the Roast & Ground (brands: Philips & Senseo) and Espresso (brands: Philips & Saeco) categories in the Benelux.

  • Support the Coffee Marketing Manager in realizing the business targets for the brands Senseo, Philips and Saeco.
  • Assist in making the marketing communication assets for the coffee brands Senseo, Philips espresso and Saeco espresso.
  • Responsible for the local market, competition, shopper and consumer analysis to help you determine the marketing strategy based on the consumer decision journey.
  • Prepare new coffee product launches and demonstrations.
  • Do this by teaming up with colleagues, ensuring good communication and collaboration with internal and external stakeholders